Innovation Quotes

The extreme difficulty of scaling production of new technology is not well understood. It's 1000% to 10,000% harder than making a few prototypes. The machine that makes the machine is vastly harder than the machine itself.

Many things are improbable, only a few are impossible.

I think there are too many smart people pursuing internet stuff, finance, and law. That is part of the reason why we haven't seen as much innovation.

People often mistake technology for a static picture. It's less like a picture and more like a movie. It's the velocity of technology innovation that matters. It's the acceleration.

Invention is not enough. Tesla invented the electric power we use, but he struggled to get it out to people. You have to combine both things: invention and innovation focus, plus the company that can commercialize things and get them to people.

In technology, we need revolutionary change, not incremental change.

I have always believed that technology should do the hard work - discovery, organization, communication - so users can do what makes them happiest: living and loving, not messing with annoying computers! That means making our products work together seamlessly.

We're at maybe 1% of what is possible. Despite the faster change, we're still moving slow relative to the opportunities we have. I think a lot of that is because of the negativity... Every story I read is Google vs someone else. That's boring. We should be focusing on building the things that don't exist.

I like going to Burning Man, for example. An environment where people can try new things. I think as technologists we should have some safe places where we can try out new things and figure out the effect on society. What's the effect on people, without having to deploy it to the whole world.

We want to build technology that everybody loves using, and that affects everyone. We want to create beautiful, intuitive services and technologies that are so incredibly useful that people use them twice a day. Like they use a toothbrush. There aren't that many things people use twice a day.

Google will fulfill its mission only when its search engine is AI-complete. You guys know what that means? That's artificial intelligence.

The Star Trek computer doesn't seem that interesting. They ask it random questions, it thinks for a while. I think we can do better than that.

How exciting is it to come to work if the best you can do is trounce some other company that does roughly the same thing?

As we transition from one screen to multiscreens, Google has enormous opportunities to innovate and drive ever higher monetization. Just like Search in 2000.

It is a tremendous responsibility for us to have all the eyes focused on what we do and give people exactly what they need when they ask for it.

I have a simple algorithm, which is, wherever you see paid researchers instead of grad students, that's not where you want to be doing research.

We understand the need to balance our short- and longer-term needs because our revenue is the engine that funds all our innovation.

Artificial intelligence would be the ultimate version of Google.

So, since becoming CEO again, I've pushed hard to increase our velocity, improve our execution, and focus on the big bets that will make a difference in the world.

We do benefit from the fact that once we say we're going to do it, people believe we can do it, because we have the resources. Google helps in that way: There aren't many funding mechanisms like that.