Innovation Quotes

You can't win on innovation unless you have a way to communicate it to customers.

Most of my ideas belonged to other people who never bothered to develop them.

The greatest invention in the world is the mind of a child.

Every good product I've ever seen is because a group of people cared deeply about making something wonderful that they and their friends wanted. They wanted to use it themselves.

Our goal is to make the best devices in the world, not to be the biggest.

Continued innovation is the best way to beat the competition.

Innovation is usually the result of connections of past experiences. But if you have the same experiences as everyone else, you are unlikely to look in a different direction.

None of us are as creative as all of us.

Your customers dream of a happier and better life. Don't move products. Instead, enrich lives.

It's not the consumers' job to figure out what they want.

It's technology married with liberal arts, married with the humanities, that yields us the results that make our heart sing.

Everything around you that you call life was made up by people that were no smarter than you and you can change it, you can influence it, you can build your own things that other people can use.

Quality is more important than quantity. One home run is much better than two doubles.

Innovation is the only way to win.

The best way to create value in the 21st century is to connect Creativity with Technology.

You've got to start with the customer experience and work back toward the technology - not the other way around.

Let's go invent tomorrow instead of worrying about what happened yesterday.

You can't look at the competition and say you're going to do it better. You have to look at the competition and say you're going to do it differently.

Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves.

People don't know what they want until you show it to them. That's why I never rely on marketing research. Our task is to read things that are not yet on the page.