Quotes By Steve Jobs

If you don't have a passion, you'll give up.

You have to be burning with "an idea, or a problem, or a wrong that you want to right." If you're not passionate enough from the start, you'll never stick it out.

It's not the consumers' job to figure out what they want.

We don't settle for anything less than excellence.

Remembering that I'll be dead soon is the most important tool I've ever encountered to help make the big choices in life. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose.

Focusing is all about saying no.

You can tell a lot about a person by who his or her heroes are.

Some mistakes will be made along the way. That's good. Because some decisions are being made along the way. We'll find the mistakes. We'll fix them.

Your customers dream of a happier and better life. Don't move products. Instead, enrich lives.

None of us are as creative as all of us.

Be honest with yourself and with people always do everything on time. Never give up, go to your goals, even if all the bad. In this life, all really, you only need to do. The more I talk to people, the more I am convinced that in general they have one goal - to become the richest dead in the cemetery.

Everybody in this country should learn how to program a computer, because it teaches you how to think.

Manage the top line: your strategy, your people, and your products, and the bottom line will follow.

Innovation is usually the result of connections of past experiences. But if you have the same experiences as everyone else, you are unlikely to look in a different direction.

I want to make a dent in the universe.

You have to have a lot of passion for what you do... because if you don't, any rational person would give up.

We have always been shameless about stealing great ideas.

We believe people with passion can change the world for the better. That's what we believe. And we believe that those people who are crazy enough to think they can change the world are the ones that actually do.

The real art is knowing what to leave out, not what to put in.

We're not going to be the first to this party, but we're going to be the best.