To turn really interesting ideas and fledgling technologies into a company that can continue to innovate for years, it requires a lot of disciplines.

Pretty much, Apple and Dell are the only ones in this industry making money. They make it by being WalMart. We make it by innovation.

You can't look at the competition and say you're going to do it better. You have to look at the competition and say you're going to do it differently.

I hate it when people call themselves 'entrepreneurs' when what they're really trying to do is launch a startup and then sell of go public, so they can cash in and move on. They're unwilling to do the work it takes to build a real company, which is the hardest work in business.

Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves.

You've got to start with the customer experience and work back toward the technology - not the other way around.