Continued innovation is the best way to beat the competition.

Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It's not about money. It's about the people you have, how you're led, and how much you get it.

You can't look at the competition and say you're going to do it better. You have to look at the competition and say you're going to do it differently.

Innovation is the only way to win.

Innovation is the ability to see change as an opportunity - not a threat.

You can't win on innovation unless you have a way to communicate it to customers.