

We've got to make the small things unforgettable.
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Everything around you that you call life was made up by people that were no smarter than you and you can change it, you can influence it, you can build your own things that other people can use.
Quality is more important than quantity. One home run is much better than two doubles.
Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It's not about money. It's about the people you have, how you're led, and how much you get it.
You've got to start with the customer experience and work back toward the technology - not the other way around.
Let's go invent tomorrow instead of worrying about what happened yesterday.
You can't just ask customers what they want and then try to give that to them. By the time you get it built, they'll want something new.
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