That's one of the best things about my job: I get to tell the world about the innovative and meaningful things our people are doing every day.

Most people have no concept of how an automatic transmission works, yet they know how to drive a car. You don't have to study physics to understand the laws of motion to drive a car. You don't have to understand any of this stuff to use Macintosh.

You can't win on innovation unless you have a way to communicate it to customers.

Innovation is the only way to win.

We want to use innovation to be the most productive retail store in the industry.

Humans are unbelievably data efficient. You don't have to drive 1 million miles to drive a car, but the way we teach a self-driving car is have it drive a million miles.