One thing I've always loved about the culture at Microsoft is there is nobody who is tougher on us, in terms of what we need to learn and do better, than the people in the company itself. You can walk down these halls, and they'll tell you, 'We need to do usability better, push this or that frontier.'
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We believe strongly that in the long term, we will be better served - as shareholders and in all other ways - by a company that does good things for the world even if we forgo some short term gains. This is an important aspect of our culture and is broadly shared within the company.
People need a "Why?". I'm a big fan of Simon Sinek, people need to know why they're doing what they're doing, me included, and they want to work at a company with values and a culture that matches those values and I think that those things matter even in a pure tech company.
So, what I think, sometimes a pure tech company can underestimate is the importance of culture, the importance of a purpose.
In my view, Amazon's culture is unusually supportive of small businesses with big potential, and I believe that's a source of competitive advantage.
Have the courage to go against the tide of this culture of efficiency, this culture of waste. Encountering and welcoming everyone, [building] solidarity-a word that is being hidden by this culture, as if it were a bad word-solidarity and fraternity: these are what make our society truly human.
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