The missionary is building the product and building the service because they love the customer, because they love the product, because they love the service. The mercenary is building the product or service so that they can flip the company and make money. Position yourself with something that captures your curiosity, something that you're missionary about.

As a company, one of our greatest cultural strengths is accepting the fact that if you're going to invent, you're going to disrupt.

It's always worth asking, do we own the process or does the process own us? In a Day 2 company, you might find it's the second.

My own view is that every company requires a long-term view.

Focusing on the customer makes a company more resilient.

A company shouldn't get addicted to being shiny, because shiny doesn't last.