So, what I think, sometimes a pure tech company can underestimate is the importance of culture, the importance of a purpose.

Customers want to save money and time and have the broadest assortment of items, and we think that by bringing e-commerce and digital capabilities together with the stores, we can do things that a pure e-commerce player can't.

It can improve the customer experience if ads are done in the right way and we also want to make sure that we don't do anything that causes our prices to go up in our retail business.

We're really excited about how generative AI is already helping us with search and chat. It's more of a solution approach today to go into our search bar and say, "I wanna prepare for a seven year old's birthday party." You get a better answer than what we could've done in the past. And I'm excited about how search and chat will be more relevant and personal in the weeks and months to come. And it's moving really quickly.

The sales floor probably gets more people. And what we're seeing in supply chain is that it's basically the same number of people with just a whole lot more productivity, but their jobs change.

I think what we've seen happen so far is that as we've applied technology for the picking process in the store, for example, is that job composition has changed but we have about the same number of people.