Google's done a super good job on search; Apple's done a great job on the IPod.
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Whether it's Google or Apple or free software, we've got some fantastic competitors and it keeps us on our toes.
Apple has always leveraged technologies that the PC industry has driven to critical mass - the bus structures, the graphics cards, the peripherals, the connection networks, things like that - so they're kind of in the PC ecosystem and kind of not.
Sergey and I founded Google because we're super optimistic about the potential for technology to make the world a better place.
I think no one knows how this is going to play out exactly. And the way it feels to me is that basically every job gets changed. And I think the best way to think about it is getting "plussed up." So how can I lean in the role that I have, regardless what that role is, to adopt new tools, leverage them and make things better than they would've otherwise been?
I think most Americans probably don't know what a tech makes that helps take care of our stores and clubs and that we can help them learn how to be a tech. The same thing's true for our drivers. So we have a need to get the word out so that people know there are some great jobs.
Technology for me is- discover, learn, evolve and implement. It combines 3Ss- speed, simplicity and service. Technology is fast, technology is simple and technology is a brilliant way to serve people. It is also a great teacher. The more we learn about technology and the more we learn through technology, the better it is.
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