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Being an entrepreneur isn't really about starting a business. It's a way of looking at the world: seeing opportunity where others see obstacles, taking risks when others take refuge.

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I experienced, along with the rest of the team, what it was like to go from being a Cinderella story with a great entrepreneur in Sam Walton to being large and disliked just because you're large, and all of the negatives that went with it. So I personally don't use the word "scale" very much because when I hear that word I think of pain.

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