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I do think there is an important artistic component in what we do. As a technology company I've tried to really stress that.

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I have always believed that technology should do the hard work - discovery, organization, communication - so users can do what makes them happiest: living and loving, not messing with annoying computers! That means making our products work together seamlessly.

Excellence matters, and technology advances so fast that the potential for improvement is tremendous.

From a very early age, I also realized I wanted to invent things. So I became really interested in technology and also then, soon after, in business, because I figured that inventing things wasn't any good; you really had to get them out into the world and have people use them to have any effect.

In technology, we need revolutionary change, not incremental change.

You can make an internet company with 10 people and it can have billions of users. It doesn't take much capital and it makes a lot of money - a really, really lot of money - so it's natural for everyone to focus on those kinds of things.

We want to build technology that everybody loves using, and that affects everyone. We want to create beautiful, intuitive services and technologies that are so incredibly useful that people use them twice a day. Like they use a toothbrush. There aren't that many things people use twice a day.