The instinct of brutes and insects can be the effect of nothing else than the wisdom and skill of a powerful ever-living agent.

It is a good instinct if you don't distort it and pervert it. Don't give it up. Keep feeling the need for being important. Keep feeling the need for being first. But I want you to be the first in love. I want you to be the first in moral excellence. I want you to be the first in generosity.

And there is deep down within all of us an instinct. It's a kind of drum major instinct - a desire to be out front, a desire to lead the parade, a desire to be first. And it is something that runs the whole gamut of life.

Nobody is unhappy when they are praised, even if they know they don't deserve it and even if they don't believe it. The only unhappy people about praise is when that praise is going too much toward somebody else. But everybody likes to be praised because of this real drum major instinct.

The very essence of instinct is that it's followed independently of reason.

How so many absurd rules of conduct, as well as so many absurd religious beliefs, have originated, we do not know; nor how it is that they have become, in all quarters of the world, so deeply impressed on the minds of men; but it is worthy of remark that a belief constantly inculcated during the early years of life, while the brain is impressionable, appears to acquire almost the nature of an instinct; and the very essence of an instinct is that it is followed independently of reason.