Just take terrorism, for example. We have a team of more than 200 people working on counterterrorism. I mean, that's pretty intense. That's not like what people think about what Facebook is.
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We just think that there are all these different ways that people want to share, and that compressing them all into a single blue app is not the right format of the future.
We want Facebook to be one of the best places people can go to learn how to build stuff.
I mean, we've built a lot of products that we think are good, and will help people share photos and share videos and write messages to each other. But it's really all about how people are spreading Facebook around the world in all these different countries. And that's what's so amazing about the scale that it's at today.
We're at a point now where we've built AI tools to detect when terrorists are trying to spread content, and 99 percent of the terrorist content that we take down, our systems flag before any human sees them or flags them for us.
Advertising works most effectively when it's in line with what people are already trying to do. And people are trying to communicate in a certain way on Facebook - they share information with their friends, they learn about what their friends are doing - so there's really a whole new opportunity for a new type of advertising model within that.
People love photos. Photos originally weren't that big a part of the idea for Facebook, but we just found that people really like them, so we built out this functionality.
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