

Every business is a monarchy with, not a man, but an idea as king.
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You can compare the retail business to basketball. You have to have a plan, you have to hustle, you have to rely on each other, and there's a scoreboard on the wall.
My principal business is giving commercial value to the brilliant - but misdirected - ideas of others.
To turn really interesting ideas and fledgling technologies into a company that can continue to innovate for years, it requires a lot of disciplines.
In business, the idea of measuring what you are doing, picking the measurements that count like customer satisfaction and performance... you thrive on that.
In place of the King's arbitrary despotism they proposed, not the withering anarchy of feudal separatism, but a system of checks and balances which would accord the monarchy its necessary strength, but would prevent its perversion by a tyrant or a fool.
Companies the size of PepsiCo is like running a little republic, there is no question about it. The only difference is that I don't have to worry about the media hounding me every day, on every word that I say. I have a board of directors that runs the country in the interest of the stake holders.
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